Samsung on Thursday opened pre-bookings for its latest ‘Made in India’ Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24 smartphones in the country that are powered by industry-first artificial intelligence (AI) features. The new gadgets will go on sale on January 31.
The price of the Samsung Galaxy S24 Ultra (12GB+256GB variant) in Titanium Gray, Titanium Violet, and Titanium Black starts from Rs 129,999.
The price of the Galaxy S24 Ultra 12GB+1TB model is Rs 159,999, while the 12GB+512GB option costs Rs 139,999.
The price of the Cobalt Violet and Onyx Black Galaxy S24+ starts from Rs 99,999 for the 12GB+256GB model and Rs 109,999 for the 12GB+512GB variant.
Customers pre-booking Galaxy S24 Ultra and Galaxy S24+ will get a pre-booking benefit worth Rs 22,000, said the company.
Meanwhile, Galaxy S24 in Amber Yellow, Cobalt Violet and Onyx Black colours begins from Rs 79,999 for the 8GB+256GB variant and Rs 89,999 for the 8GB+512GB model.
Customers pre-booking Galaxy S24 will get a pre-booking benefit worth Rs 15,000, according to Samsung.
“With Galaxy S24 series, we are bringing the power of artificial intelligence into the hands of the Indian consumers who can create, play, connect and find a new way to live. I am happy to announce that the Galaxy S24 series will be manufactured at our Noida factory in India,” said JB Park, President and CEO of Samsung India.
“We are the fastest growing smartphone brand in the premium segment in India. I am confident that India will be at the forefront of embracing the AI revolution by upgrading to Galaxy S24 series,” Park added.
TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics, said that customers are eager to try new technologies and AI is no exception.
“We welcome you into the new era of AI. I am confident that the Galaxy S24 series will transform the everyday life experiences for the Indian consumers,” he said.
The Galaxy S24 Ultra with a 6.8-inch flatter display is the first-ever Galaxy phone to feature a titanium frame, enhancing device durability and longevity.
Galaxy S24 Ultra is equipped with Snapdragon 8 Gen 3 Mobile Platform which aims to deliver remarkable NPU improvement for incredibly efficient AI processing.
The Galaxy S24 Ultra’s Corning Gorilla Armor display is optically improved and exhibits exceptional endurance against scratches that occur on a daily basis.
With Live Translate, which offers two-way, real-time speech and text translations of phone calls within the native app, the Galaxy S24 series improves and redefines the most basic function of a phone: providing communication.
Being the first phone to introduce Google’s intuitive, gesture-driven Circle to Search, the Galaxy S24 series also represents a significant turning point in the history of search.
Source:IANS